Blacksburg, VA — Torc Robotics has been named a winner in PR Day by day’s Social Media & Digital Awards within the Staff of the Yr (In-Home) class.
PR Day by day’s Social Media & Digital Awards celebrates the organizations, individuals and groups that know the right way to earn viewers consideration on-line. They’re persevering with to advance the fields of social media and digital communications, resulting in success for his or her organizations or shoppers.
Finalists on this 12 months’s program had been honored at a particular trade occasion not too long ago on the Yale Membership in New York Metropolis, the place class winners had been additionally revealed. Be taught concerning the occasion and successful work right here.
Torc was chosen from a large pool of entries to obtain recognition as a winner in PR Day by day’s Social Media & Digital Awards within the Staff of the Yr (In-Home) class for its social media consciousness marketing campaign surrounding their groundbreaking autonomous trucking know-how growth.
Torc revamped its social media technique in 2023, aiming to construct trade management and unfold consciousness about autonomous trucking. By means of modern and data-driven ways, together with video content material and a extra strategic, constant posting cadence, Torc achieved important progress, with 10M+ impressions and a 264% viewers enhance. This marketing campaign was designed not solely to tell but in addition to foster a deeper understanding of autonomous trucking by delivering clear, genuine data and showcasing the know-how’s potential.
“Congratulations to Torc Robotics,” stated Brendan Gannon, Senior Advertising Supervisor for Awards Applications at PR Day by day. “Your modern and impactful work within the digital area really units you aside. PR Day by day is proud to acknowledge their efforts.”
“Successful this award displays our dedication to bridging the hole between complicated know-how and public notion. stated Jane Bailey, Vice President of Advertising & Communications at Torc Robotics. “By leveraging our social media platforms as academic instruments, we intention to demystify autonomous trucking, construct credibility and interact with our rising neighborhood,”
Torc Robotics has been acknowledged for its accomplishment in a particular write-up on PR Day by day’s internationally learn information web site.
About Torc Robotics
Torc Robotics, headquartered in Blacksburg, Virginia, is an unbiased subsidiary of Daimler Truck AG, a world chief and pioneer in trucking. Based in 2005 on the start of the self-driving car revolution, Torc has over 18 years of expertise in pioneering safety-critical, self-driving purposes. Torc presents an entire self-driving car software program and integration answer and is at present specializing in commercializing autonomous vans for long-haul purposes within the U.S. Torc operates take a look at amenities in Albuquerque, New Mexico, and engineering workplaces in Austin, Texas; Stuttgart, Germany; and Montreal, Canada. Torc’s goal is driving the way forward for freight with autonomous know-how. Because the world’s main autonomous trucking answer, we empower distinctive workers, ship a centered, hub-to-hub autonomous truck product, and supply our prospects with the most secure, most dependable, and cost-efficient answer to the market.
About Ragan Communications and PR Day by day
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