Each group, regardless of its dimension or sector, calls for digital resilience to stop, detect, and reply to occasions that would disrupt the supply of digital experiences and materially hurt enterprise outcomes. It’s now not sufficient to be digitally succesful; resilience is about being able to adapt, get well, and thrive. That is the place Cisco and Splunk coming collectively shines. Information powers digital resilience, and with Splunk’s knowledge platform integrating into Cisco’s portfolio, this alliance will drive highly effective options for organizations worldwide.
The numbers inform the story: the chance is valued at practically $100 billion, with a projected compound annual progress price (CAGR) of 8-9%. Cisco, Splunk and our associate ecosystem will lead the digital resilience revolution.
On the coronary heart of digital resilience lie three core capabilities:
- Safety: Trendy Safety Operations Facilities (SOCs) have to evolve. With the mixed capabilities of Cisco and Splunk, SOCs can entry huge quantities of knowledge to proactively detect threats, examine points and reply rapidly. This data-centric strategy empowers the SOC of the longer term.
- Assurance: Guaranteeing that digital operations carry out optimally and as anticipated is crucial. By leveraging ThousandEyes expertise, Cisco permits seamless end-to-end connectivity throughout cloud, web and enterprise networks to guarantee the supply of purposes and companies.
- Observability: Observability is extra than simply monitoring; it’s about understanding the whole state of a system. By harnessing Splunk’s superior knowledge analytics, Cisco and Splunk will allow groups to diagnose points rapidly, detect patterns and reply in real-time.
Associate Summit 2024 Bulletins
Final week, at Associate Summit 2024, we unveiled the brand new Cisco 360 Associate Program—one ecosystem, shared success. The brand new program, launching February 1, 2026, was constructed with enter from companions, clients and business analysts. The Cisco 360 Associate Program displays world affect, agility, and ease—and it represents our dedication to delivering worth throughout the shopper lifecycle and successful as one ecosystem. As we work towards the launch, we plan to combine Splunk Partnerverse, supplying you with loads of time to arrange for the transition. We aren’t going to hurry this journey, however we’re under no circumstances standing nonetheless.
You have got a novel likelihood to capitalize on the Cisco and Splunk portfolios to create differentiated options and develop your follow. With the brand new cross-program specializations, additionally introduced at Associate Summit, choose badges earned by the Splunk Partnerverse Program will likely be acknowledged inside the Cisco Associate Program as resolution specializations. This protects your investments, strengthens your differentiation, and showcases the worth of Cisco and Splunk’s mixed options. These will likely be obtainable beginning November 20, 2024.
Enablement and acceleration
To help associate success, Cisco is increasing enablement initiatives throughout its options and Splunk’s. These efforts embrace:
- Coaching and certifications: Cisco and Splunk have developed bootcamps, trainings, certifications and enablement content material to equip companions with the information and abilities they want throughout the portfolio. By enhancing these pathways, companions achieve a aggressive edge in safety and observability.
- Gross sales Acceleration Workplace: The Gross sales Acceleration Workplace gives companions help for joint buyer engagements, fostering collaboration between Cisco, Splunk and associate gross sales groups. This alignment ensures companions are well-positioned to showcase their worth and ship seamless experiences to their clients.
Increasing market attain with the cross-sell marketing campaign
Cisco and Splunk’s cross-sell marketing campaign is one other key side of our partnership technique. This marketing campaign includes an inventory of accepted accounts eligible for transactions by Cisco’s World Worth Record (GPL) within the first half of Cisco’s FY25. Companions who meet particular joint necessities can take part on this initiative, accessing a brand new rebate on cross-sell alternatives.
Companions within the cross-sell marketing campaign are inspired to attach with their Cisco or Splunk account managers for help. By collaborating carefully with these groups, companions can construct a tailor-made strategy to buyer engagement, optimizing their methods to align with cross-sell targets.
Moreover, Cisco’s GPL transactions with channel companions will quickly be accessible by the AWS Market. This inclusion gives companions one other avenue to drive cross-sell alternatives, increasing attain and tapping into Cisco’s established buyer base.
Steps to success for companions
Companions can begin delivering holistic digital resilience outcomes to clients at this time.
- Construct a follow technique: Companions ought to establish goal clients and segments for observability and safety use circumstances. By homing in on particular consumer wants, companions can develop options that leverage Cisco and Splunk’s joint capabilities.
- Get specialised: Incomes Splunk badges to realize cross-program specialization and attending the Cisco 101 and can guarantee companions are ready for the Cisco 360 Associate Program launch.
- Be part of each packages: Companions ought to signal as much as each the Cisco 360 Associate Program and the Splunk Partnerverse Program, the place loads of sources can be found to start out increasing their capabilities.
A resilient future with Cisco and Splunk
Cisco and Splunk coming collectively isn’t nearly expertise; it’s about empowering organizations to be resilient, adaptable and prepared for regardless of the future holds. For companions, it is a defining second to redefine choices and differentiate themselves within the market. The potential for progress, innovation and resilience is boundless.
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