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Tuesday, December 24, 2024

Google Key phrase Planner No Longer Forecasting Particular person & Advert Group Key phrases


Woman Forecasting In Conference Room

Google’s Advert Liaison, Ginny Marvin, confirmed on X that Google Advertisements has stopped sustaining the Key phrase Planner particular person & advert group key phrase forecasting information. She stated that “few promoting had been utilizing” them, in order that they stopped forecasting this information as of the summer time.

I’m not certain if that is previous information or not, at the very least, I do not assume I coated it.

Ben Goldman posted about it saying, “Has one thing modified with the key phrase planner? Within the previous, we might have the ability to see metrics related to every key phrase (together with spend) when forecasts, however now I am solely seeing the estimates by location. Curious why this has modified, or is that this a bug?”

Ginny Marvin responded saying, “Few advertisers had been utilizing particular person & advert group key phrase forecasting in Key phrase Planner in order of this summer time we’re not sustaining these forecasts in our system. Marketing campaign-level forecasts & historic keyword-level information are nonetheless out there.”

Listed below are these tweets:

Possibly I missed this information?

Did you utilize this information otherwise you will not be lacking it?

Discussion board dialogue at X.



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