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Tuesday, February 4, 2025

‘Recreation on’ for video AI as Runway, Stability react to OpenAI’s Sora leap


Runway CEO Cristóbal Valenzuela posted two phrases on X this afternoon in response to as we speak’s OpenAI shock demo drop of its new Sora video AI mannequin, which is able to producing 60-second clips: “recreation on.”

Clearly, the race for video AI gold is on. In spite of everything, only a few months in the past Runway blew individuals’s minds with its Gen-2 replace. Three weeks in the past, Google launched its Lumiere video AI technology mannequin, whereas simply final week, Stability AI launched SVD 1.1, a diffusion mannequin for extra constant AI movies.

Stability AI CEO Emad Mostaque responded positively to the Sora information, calling OpenAI CEO Sam Altman a “wizard.”

At present’s Sora information firmly squashed any discuss OpenAI “leaping the shark” within the wake of Andrej Karpathy’s departure; reviews that it was abruptly entering into the internet search product enterprise; and Sam Altman’s $7 trillion AI chips undertaking.

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Runway has a necessity for pace

In June 2023, Runway was valued at $1.5 billion, after elevating $141 million from buyers together with Google and Nvidia.

In January, Runway introduced it added a number of movement controls to AI movies with its Multi Movement Brush, whereas it’s as but unclear what function set Sora provides, or its limitations.

Coincidentally, I spoke to Runway’s inventive director Jamie Umpherson yesterday about what I believe is likely one of the firm’s actually fascinating and intelligent non-video promotional artwork tasks — its Gen-2 E book of Weights, an analog printed booklet of nothing however numbers that’s the first quantity (of 6834) what would be the whole assortment of Gen-2 mannequin weights.

“It was a enjoyable experiment,” he informed me, including it got here from a “dialog in passing as quite a lot of these extra inventive experimental concepts do — we had been simply discussing how humorous it could be to make the weights of the mannequin tangible, visible, one thing that you could possibly truly eat.”

For now, nonetheless, Runway will most actually should be laser-focused not on artwork or philosophy, however maintaining with OpenAI and the remainder of the pack with the intention to preserve tempo within the video AI race.

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