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Saturday, February 1, 2025

Zeb Evans, Founder & CEO of ClickUp – Interview Sequence


Zeb Evans is a serial entrepreneur and the CEO and Founding father of ClickUp, an all-in-one productiveness platform that works as a perfect place for groups to return collectively, brainstorm, plan, and collaborate on every part from course of docs to product designs.

You’ve said that because you had been 3 years previous, you have been an entrepreneur at coronary heart. Might you share a few of your earliest recollections of getting the entrepreneurial spirit?

I discovered my calling as an entrepreneur very early in life. My first “enterprise” was promoting sweet out of my lunch field in elementary faculty, and I really received suspended for it. From sweet, I went on to promote toys. It did not matter if it was my birthday or Christmas, I at all times requested for wholesale novelty toys that I might promote to my mates at college.

Then, once I was 10, I used to be in a jet-ski accident that put me in a hospital for months. I discovered the one public laptop computer on the hospital and found Alibaba. I noticed that Disney DVDs from the Disney Vault had nice resale costs, so I began shopping for and promoting these from my hospital room. The DVDs turned out to be bootlegged, and I received in bother but once more. However, the time I spent on the hospital laptop computer getting this hustle going is the second I fell in love with know-how.

There was a transformational second in your life, a house invasion that made you notice you had been on the flawed life trajectory, might you share this story and the way it strengthened your have to turn into an entrepreneur?

I used to be a sophomore in school, working my very own music/leisure firm, once I was robbed at gunpoint throughout a house invasion. Everybody talks about how your life flashes earlier than your eyes in moments like this, however what I skilled as a substitute was my life flashing in entrance of me – I noticed that I wanted to comply with my lifelong ardour as a substitute of following courses at school.

The very subsequent day, I dropped out of college, and it was among the finest selections I ever made. I targeted each waking minute on my ardour of constructing one thing that will have a huge effect on the world earlier than I die.

Might you share the genesis story of ClickUp, and why you selected to desert your first startup Quick Follwerz to concentrate on this extra bold venture?

I began Quick Followerz, a social media advertising and marketing firm, with solely $100 and myself. I leveraged development hacking instruments and inside 4 years had hundreds of thousands in yearly income and round 25 staff. I believed I had made it for a quick time frame.

One thing was lacking, although. After a sure amount of cash, I spotted my ardour and power got here from one thing rather more than that. I knew in my coronary heart that I used to be meant to be spending my time on one thing that had a a lot better affect, but it surely was onerous for me to simply cease what I used to be doing and spend time on one thing else, particularly when Quick Followerz was paying the payments.

The universe has a humorous approach of working. I had a seizure randomly whereas watching the film ‘The Martian,’ and for a few week I used to be satisfied I had a mind tumor, which is one thing that my dad had. It was simply what the physician ordered – being confronted with the prospect of loss of life compelled my hand to comply with the trail that I knew my coronary heart already needed.

As a substitute of continuous to spice up individuals’s egos on social media, I got down to do one thing extra impactful. I needed to construct one thing that will allow me to be okay with dying the subsequent time round, realizing I had a massively web optimistic affect on the world.

With hundreds of thousands in income, I shut down the corporate. I drove throughout the nation to Palo Alto with a U-Haul and some of our staff to start out the subsequent factor. We had been going to construct a brand new Craigslist, that had nice design, scores, opinions, and would forestall individuals from getting scammed like I had been so usually on the positioning.

By this time, I had already been obsessive about productiveness and effectivity, due to my perspective on life being so quick. At Quick Followerz, this led to us utilizing actually 14 totally different productiveness instruments without delay. I knew there needed to be a greater approach.

Earlier than constructing the Craiglist alternative, I challenged the crew to spend one month and construct our personal productiveness instrument. One which was versatile, customizable, and enabled us to place all of our work in a single place.

On the finish of that month, all of us knew we weren’t going to construct {the marketplace} app. We had been completely obsessive about the productiveness instrument as a substitute, which turned the primary model of ClickUp.

Are you able to inform us extra about ClickUp Mind and the way it integrates AI assistants for data administration, job administration, and writing?

Productiveness is damaged. It is largely due to the sheer quantity of software program and platforms and instruments that we’ve got to modify between with a purpose to get work executed. The time it takes to toggle between these platforms makes us much less environment friendly and precious context is misplaced. ClickUp goals to alter this by delivering one thing no office instrument to this point has: your entire work in a single place, super-charged with ClickUp Mind.

Mind connects to every part inside ClickUp like your tasks, duties, and docs, and connects to every part outdoors of ClickUp, too, like your Google Drive, Dropbox, Figma, and Github accounts.

All of us spend a lot time asking questions on work – the place solutions stay, what the standing updates are, who owns what – on the expense of doing the precise work. Think about the time saved from having the ability to ask questions and get related, full-context solutions with out the wait!

ClickUp Mind is your organization’s private AI assistant with infinite data that makes you 10x extra productive, and offers everybody in your organization an govt assistant and a venture supervisor obtainable 24/7. It might brainstorm to jot down preliminary drafts, refine closing work, construct workflows, automate duties, handle tasks, and share progress updates. ClickUp Mind consolidates your entire firm data throughout docs, wikis, related apps, and extra.

How do these AI options differentiate ClickUp from competing AI productiveness instruments?

There are such a lot of AI instruments available in the market, however all of them sort of do the identical factor. And so they aren’t built-in into your workflow, so no matter you do with AI, you then have to repeat/paste again into your work instruments.

ClickUp Mind has native and built-in entry with your entire work each inside and out of doors of ClickUp. We did not need to construct simply one other AI instrument. We needed to construct the primary AI instrument really made for firms that has actual options that prevent time.

Sure, we’ve got writing (and our writing instruments can write similar to you or your organization model), however we even have AI Challenge Updates, StandUps, and even Sprints.

ClickUp is thought for its complete venture administration options. How do options like customized templates, OKR planning, and complicated venture administration at scale enhance crew effectivity and venture supply?

Customized templates present an enormous head begin on tasks and our customers have entry to our template middle with greater than 1,400 pre-built templates to select from. Many groups additionally create their very own customized templates particular to their workflows to avoid wasting precious time on future work. The OKR planning characteristic aligns day by day duties with overarching aims, enabling groups to trace progress and preserve concentrate on key objectives. For these large, advanced tasks, ClickUp’s hierarchy system retains every part organized, from the large rocks all the way down to the tiny particulars.

All these options work collectively like a well-oiled machine. You possibly can kick off a venture with a template, arrange your objectives, after which use ClickUp Mind for job prioritization and automation. It permits groups to concentrate on the vital work as a substitute of getting slowed down in work about work.

ClickUp presents all-in-one options for advertising and marketing and product administration. How do these instruments assist groups construct visible plans, handle agile workflows, and scale back improvement time?

Our platform is deliberately versatile to let all groups work the best way that they need. Groups can select to make use of the options that make sense for them, customise them to match their work-style, and finally streamline their workflows and increase productiveness.

For visible planning, we primarily leverage our Whiteboards characteristic, the place groups can brainstorm concepts, create diagrams, and map out product roadmaps. These visible instruments combine with the duty administration system, so groups can flip concepts straight into actionable duties with just some clicks.

We additionally provide versatile venture views together with Kanban boards, Gantt charts, and dash planning instruments. Groups can simply adapt these views to go well with their most well-liked methodology. Nearly each a part of our platform might be altered to permit groups to tailor their workflow with options like views, customized fields, automations, and job sorts.

Mixed with options like built-in docs, time monitoring, and purpose setting, any crew can handle whole tasks simply inside ClickUp.

How does ClickUp AI speed up venture plans and execution?

A lot of labor is simply work about work. ClickUp Mind kills this so you may concentrate on doing the precise work that provides you power and pleasure, with out the crap that normally comes with it.

You do not have to ask individuals for updates, write your personal updates, add day by day summaries, ask for priorities, and even create duties your self anymore. By automating routine duties and providing knowledgeable solutions, ClickUp Mind permits venture groups to concentrate on high-value work, scale back handbook effort, and convey tasks to completion extra effectively.

ClickUp integrates with over 200 instruments. How do these integrations profit customers, and what are a few of the hottest instruments built-in with ClickUp?

Toggle tax, or the productiveness loss you expertise because of frequent job or app switching, may be very actual. A median person toggles between totally different apps and web sites about 1,200 occasions a day. Simply take into consideration how a lot time is wasted each single day the world over! ClickUp integrates along with your instruments and apps to carry your entire work in a single place. For instance, you possibly can create a job straight from Slack messages or sync your Google Calendar with ClickUp. With integrations, you additionally unlock the ability of related AI as a result of ClickUp Mind can really search by these apps and provide you with a full-context reply throughout your entire work.

A few of our hottest integrations are Slack, Groups, GitHub, Figma, and Google Drive. Our customers discover that it’s extra environment friendly and simpler to make use of these instruments by ClickUp slightly than continuously switching between platforms.
What’s your imaginative and prescient for the way forward for people and AI collaborating collectively?

Our mission from day one has at all times been to avoid wasting time. Time actually is our solely finite useful resource. We need not ask our colleagues to schedule a gathering, or for a progress report on a venture, or if we’ve got the subsequent vacation off. These are duties for AI, and that is stuff that AI can do right now.

And as for the longer term, I imagine we’ll see unimaginable productiveness beneficial properties that allow people to take action rather more with the very restricted time we’ve got. I would like individuals to spend their power on their most inventive and stimulating work, and have extra time to spend with their family members or on their passions outdoors of labor.

Thanks for the nice interview, readers who want to study extra ought to go to ClickUp.

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